Greg Ricciardi

President, CEO and Founder of 20nine and Chronic

 

Greg Ricciardi is the Founder, President and CEO of 20nine a leading Creative Brand Agency with offices in Philadelphia, New York City and Los Angeles. I believe we have the most important job in the world. We have the potential to influence consumers’ mindsets, modify their behaviors and drive them to make decisions.

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I am a born and bred Philadelphian and am deeply committed to establishing the city as a world class center for creative thought. I serve on the boards of the Art Directors Club of Philadelphia (VP), the Philadelphia Ad Club and the Philadelphia Shakespeare Theatre. I also devote time for important philanthropic causes including the Muscular Dystrophy Association’s annual “Ride for Life” event, the largest Harley-Davidson sanctioned ride in North America. The Ride raises more than a million dollars annually for the MDA.

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I founded 20nine in 2002 with the belief that every person in the agency must be not only client facing but client advocates. We have had the opportunity to provide award-winning services to hundreds of world-renown brands such as Diageo, PointRoll, Accenture, Aramark, FreedomPay, Pet60, Cayman Jack Margarita, Miller/Coors, MediaMath, Zippo, Frito Lay and Citi just to name a few. Our focus is on helping brands disrupt markets and create emotional connections with the consumer through powerful brand storytelling & innovation. A core 20nine fundamental belief is that today’s consumer brands are in need of Speed, Agility and Creativity and the entire 20nine offering has been built to support these needs. 

 

Through our proprietary process of insight driven creative, we have driven large and small brands to invent new products and services, enter new markets and verticals. We offer market research through Insight Spotting and Opportunity Mapping as well as creative Ideation and Invention from full engagements to fast paced two-day sessions. We are “difference makers in the Land of Generica” and cross-pollinators in search of what's next.