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Emily Riley

Senior Associate

Emily is a digital marketing industry veteran with deep research, analysis, marketing, and product experience. Most recently Emily held executive marketing and product roles as COO of Ghostery, Inc. and as VP Product and Marketing at Audience Science, helping each company successfully reposition their products and go-to-market strategies. Prior to that, Emily worked as an Analyst and VP Research Director at Forrester Research and as an Analyst at Jupiter Research, leading a team of analysts and advising brands, technology companies, and agencies about a wide variety of digital marketing topics.

Earlier in her career Emily ran digital marketing for Martha Stewart Living Omnimedia during their transition to an ad-supported content site, and is also proud that she honed her skills as a “digital quant” at Advertising.com. Emily earned a bachelor’s degree from The Johns Hopkins University.

eriley@witstrategy.com

Emily Riley
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